Is Big Data The New Term for Business Intelligence? | Business Analytics
The term “business intelligence” was first coined by IBM researcher Hans Luhn in 1958, and then used in its modern sense in 1989 by then-Gartner analyst Howard Dresner.
Earlier this year, Gartner joined other analyst firms such as IDC and started using “business analytics” as an umbrella term for solutions for turning data into value :

Business analytics is comprised of solutions used to build analysis models and simulations to create scenarios, understand realities and predict future states. Business analytics includes data mining, predictive analytics, applied analytics and statistics, and is delivered as an application suitable for a business user. These analytics solutions often come with prebuilt industry content that is targeted at an industry business process (for example, claims, underwriting or a specific regulatory requirement).

There’s still lots of disagreement about the differences between the terms “business intelligence” vs “business analytics” (read the comments), but it now increasingly looks like the battle of the semantics has been lost to a newcomer: “big data”.

Is Big Data The New Term for Business Intelligence? | Business Analytics

The term “business intelligence” was first coined by IBM researcher Hans Luhn in 1958, and then used in its modern sense in 1989 by then-Gartner analyst Howard Dresner.

Earlier this year, Gartner joined other analyst firms such as IDC and started using “business analytics” as an umbrella term for solutions for turning data into value :

Business analytics is comprised of solutions used to build analysis models and simulations to create scenarios, understand realities and predict future states. Business analytics includes data mining, predictive analytics, applied analytics and statistics, and is delivered as an application suitable for a business user. These analytics solutions often come with prebuilt industry content that is targeted at an industry business process (for example, claims, underwriting or a specific regulatory requirement).

There’s still lots of disagreement about the differences between the terms “business intelligence” vs “business analytics” (read the comments), but it now increasingly looks like the battle of the semantics has been lost to a newcomer: “big data”.

Notes

  1. sirhowell reblogged this from futuristgerd
  2. futuristgerd reblogged this from smarterplanet
  3. analyticisms reblogged this from kdnewman and added:
    Finally! Someone is finally making a great case for the semantic scam that is Big Data. As we posited a couple weeks...
  4. jeacosta reblogged this from smarterplanet and added:
    Business Intelligence vs. Business Analytics y ahora BigData
  5. kdnewman reblogged this from smarterplanet
  6. five-to-seal reblogged this from smarterplanet
  7. olivercasey reblogged this from smarterplanet
  8. macmaxg reblogged this from smarterplanet
  9. travelerzcave reblogged this from smarterplanet and added:
    Is Big Data The New Term for Business Intelligence? | Business Analytics The term “business intelligence” was first...
  10. sfdjeytdhs reblogged this from ouiououi
  11. ricardocamargo reblogged this from smarterplanet and added:
    Es la Big Data el nuevo término para la Inteligencia de Negocios? | Business Analytics
  12. ouiououi reblogged this from smarterplanet
  13. sosungalittleclodofclay reblogged this from smarterplanet
  14. smarterplanet posted this

Recent comments

Blog comments powered by Disqus