We’re heading for a world with more smartphones than bank accounts – Quartz
Bank accounts are out, smartphones are in. In 2011, some 2.5 billion people in the world were “unbanked” (pdf), as the lingo goes, according to the World Bank. By 2016, more people will have bank accounts, but in regions like the Asia-Pacific and the Middle East, even more will have smartphones, research and consulting firm Analysys Mason predicts in a report today.

We’re heading for a world with more smartphones than bank accounts – Quartz

Bank accounts are out, smartphones are in. In 2011, some 2.5 billion people in the world were “unbanked” (pdf), as the lingo goes, according to the World Bank. By 2016, more people will have bank accounts, but in regions like the Asia-Pacific and the Middle East, even more will have smartphones, research and consulting firm Analysys Mason predicts in a report today.

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    And content strategy better get its skates on to adapt … again!
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