IBM's business analytics selected by Papa Gino's to understand customers

Papa Gino’s selected the IBM software for on-time, anywhere pizza deliveries in 30 minutes or less, as food ordering capabilities are now available through a new iPhone application. Financial details of the selection were not available.

These business analytics have reportedly given Papa Gino’s increased visibility into the performance of its online customer loyalty campaign, which has recently shown a 50% increase in the total of an average order.

The company now has the ability to compare this and other performance data from all of its marketing and promotions activities with pizza sales and frequency of transactions and then measure them against the company’s performance goals.

Now, as a result, Papa Gino’s can tailor its mobile commerce campaign more effectively to help increase both the average ticket price as well as ordering frequency, IBM said.

 What’s Next For IBM’s Watson
Source: Forbes

Even before the outcome was known, when a computer called Watson took on the two greatest champions in the history ofJeopardy!, we knew who the winner would be: society.
That the computer won is remarkable—but at the same time almost incidental. It was, to be sure, a mind-bending advance in artificial intelligence, and a fascinating display of natural language recognition. But after all, the match was merely a demonstration, albeit a first-of-its-kind demonstration, of a computer’s ability to simulate human thought and reason.

 What’s Next For IBM’s Watson

Source: Forbes

Even before the outcome was known, when a computer called Watson took on the two greatest champions in the history ofJeopardy!, we knew who the winner would be: society.

That the computer won is remarkable—but at the same time almost incidental. It was, to be sure, a mind-bending advance in artificial intelligence, and a fascinating display of natural language recognition. But after all, the match was merely a demonstration, albeit a first-of-its-kind demonstration, of a computer’s ability to simulate human thought and reason.

Predictions For Business Analytics In 2011 — Information Week | Enterprise Software
Forrester’s plans for covering self-service, pervasive, social, scalable, cloud and real-time analytics in the coming year.
By James Kobielus, InformationWeek 

Predictions For Business Analytics In 2011 — Information Week | Enterprise Software

Forrester’s plans for covering self-service, pervasive, social, scalable, cloud and real-time analytics in the coming year.

By James Kobielus, InformationWeek 

Michael Rhodin - IBM Business Analytics

Rhodin, senior vice-president, IBM Software Solutions Group, discusses IBMs commitment to delivering new business analytics investments, solutions and services to help clients become smarter and more efficient

A little less than a year after IBM announced the launch of its Business Analytics and Optimization Services, a client-focused consultancy to provide business analytics, it has announced the opening of a global hub in China for the development of new predictive analytics software. The new hub is to be part of IBM’s China Development Laboratory (CDL), IBM’s largest network of software labs with more than 5,000 software engineers, and follows a pattern that IBM has laid down over the past year that has seen business analytics hubs being opened in locations as far apart as the UK and India.

Big Data  Is Less About Size, And More About Freedom | Techcrunch
Big Data has been around for a long time between credit card transactions, phone call records and financial markets. Companies like AT&T, Visa, Bank of America, Ebay, Google, Amazon and more have massive databases they mine for competitive advantage. But lately, Big Data is finding its way to the smallest startups. The Web and cloud computing brings Big Data everywhere. But what exactly is pushing Big Data forward?

Big Data Is Less About Size, And More About Freedom | Techcrunch

Big Data has been around for a long time between credit card transactions, phone call records and financial markets. Companies like AT&T, Visa, Bank of America, Ebay, Google, Amazon and more have massive databases they mine for competitive advantage. But lately, Big Data is finding its way to the smallest startups. The Web and cloud computing brings Big Data everywhere. But what exactly is pushing Big Data forward?

IBM Takes Customer Service to Another Level | IT Business Edge.

Everyone can relate to this customer predicament. You need help with a particular product or service, but you wind up having to call customer service multiple times. Each time, however, you have to talk to somebody different. So each time, you have to explain the problem over again.


Wouldn’t it be nice if somehow the call center systems used by the customer service department knew it was you who was calling and automatically routed you to the representative that could best handle your call. That’s the promise of a Real-Time Analytics Matching Platform (RAMP) that IBM has developed in conjunction with Assurant Solutions, a unit of the specialty insurance provider.

IBM Takes Customer Service to Another Level

Unraveling The Internet Of Things | Forbes.com

Forbes caught up with Michael Chui, senior fellow at McKinsey Global Institute, the research arm of McKinsey & Co., which just completed a report on “The Internet of Things.”

Forbes: What’s changing online?

Chui: The Internet of people is now also the Internet of things. It includes embedded sensors on devices connected over networks—usually wireless—to analytical resources. It’s really incorporating the physical world with the electronic world. People have been talking about this concept for years, but the number of real deployments is starting to accelerate. We found six different applications of technology under two broad categories. One of those categories is information and analysis, which is mostly around the sensors receiving information. The other is around automation and control, where you really close the loop from sensing to actuation. We found people creating new business models and improving the operations of existing businesses.

In the Shadow of Copenhagen: Combining Wind Power And Electric Vehicles In Denmark (via IBMSocialMedia)

While leaders gather in Copenhagen, nearby in the Danish island of Bornholm, a coalition of government, academia and industry are working on an innovative pilot program the EDISON Project — that could provide some unique technical insights to help address that challenge by using wind power to recharge electric vehicles.

The Real-Time Analytics Matching Program (RAMP) is an attempt at improving the traditional call center experience, where calls are routed via few menu options, such as which language the caller speaks and the type of product involved, but don’t necessarily end up getting handled by an agent capable of resolving the problem.

The thrust of this business is the instrumentation, monitoring and analysis of large-scale processes and events," says Steven Mills, senior vice president and group executive of IBM Software. "Businesses are trying to optimize processes, and they want better decision making. Data has been too rear-ward looking.

IBM’s Billions For A Peek Ahead - Forbes.com 

This is the era of big sensor networks, big data and big predictions. No wonder IBM wants business in the game.

A  special report on managing information: Data, data everywhere | The  Economist
The world contains an unimaginably vast amount of digital information which is getting ever vaster ever more rapidly. This makes it possible to do many things that previously could not be done: spot business trends, prevent diseases, combat crime and so on. Managed well, the data can be used to unlock new sources of economic value, provide fresh insights into science and hold governments to account.

A special report on managing information: Data, data everywhere | The Economist

The world contains an unimaginably vast amount of digital information which is getting ever vaster ever more rapidly. This makes it possible to do many things that previously could not be done: spot business trends, prevent diseases, combat crime and so on. Managed well, the data can be used to unlock new sources of economic value, provide fresh insights into science and hold governments to account.

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IBM Smarter Banking Jan. 15 Webcast:

  • Shankar Ramamurthy, IBM General Manager Global Banking and Financial Markets
  • Richard Bookstaber, author and senior policy advisor, Securities & Exchange Commission
  • Chid Apte, IBM Research, senior manager of data analytics center

Blue Insight: Cloud Based Smart Analytics for IBMers

IBM Launches Business Analytics Cloud

IBM on Monday announced plans to deploy an internal cloud computing environment that will make more than a petabyte of information—the equivalent of 100 times the content of the Library of Congress—instantly available to employees under a project called Blue Insight. IBM said it also plans to make the service’s architecture, dubbed IBM Smart Analytics Cloud—available to customers.