Replay of today’s live, interactive vPanel: How Can Marketers Have More Influence?” on the GBS Livestream Channel.
Peter J. Korsten
IBM Institute for Business Value
Bobby J. Calder
Kellogg School of Management, Northwestern University
Martha Mangelsdorf
MIT Sloan Management Review
Edward C. Malthouse
Medill School of Journalism, Northwestern
Join us for a FREE live virtual panel discussion to learn about the obstacles facing chief marketing officers, including control over marketing mix and access to customer data, and how to overcome the obstacles to gain greatest marketing influence and control.
Sign up now and get a free PDF download of the research briefing “The Gap Between the Vision for Marketing and the Reality.”
Tuesday, December 18, 2012
12:30 - 1:30 p.m. EST
Peter J. Korsten
IBM Institute for Business Value
Bobby J. Calder
Kellogg School of Management, Northwestern University
Martha Mangelsdorf
MIT Sloan Management Review
Edward C. Malthouse
Medill School of Journalism, Northwestern
Catch the replay of IBM Global Business Services’ interactive panel discussion, “The First Three Years after Business School: How Early Consulting Experiences Shape Careers” featuring special guests from the Forte Foundation, University of Virginia and IBM. And discover more vPanels available on demand on the New Intelligence Livesteam Channel.
Moderator: Elissa Sangster, Exec. Director of the Forte Foundation
Panelists:
IBM Global Business Services presents a live virtual discussion, “The First Three Years after Business School: How Early Consulting Experiences Shape Careers” featuring special guests from the Forte Foundation, University of Virginia and IBM. We encourage all participants to take part in the Q&A via chat on the IBM GBS Livesteam Channel “New Intelligence.”
Date: Thursday, Oct 4 from 5-6pm ET.
Place: IBM GBS Video Studio http://www.livestream.com/newintelligence
Save the Date: Add the event via Facebook or the RSVP tool on Livestream
Moderator: Elissa Sangster, Exec. Director of the Forte Foundation
Panelists:
Technology is now driving more organizational change than any other force — even the economy. New connections are bringing great expectations. The view that technology is primarily a driver of efficiency is outdated, and CEOs now see technology as an enabler of collaboration and relationships — those essential connections that fuel creativity and innovation.
Join our discussion on transparency, collaboration and the new leadership agenda for senior leaders and executives.
Date: Thursday, May 24 Time: 12-1pm ET
Place: GBS Video Studio http://www.livestream.com/newintelligence
Save the Date: Add the event via Facebook or the RSVP tool on Livestream
vPanelists:
Kristen Pederson, VP North America Business Transformation Leader, IBM Global Business Services
Dorie Clark, Strategy Consultant, Author, Branding/Marketing Expert
Bryan Kramer, CEO + President of PureMatter, Brand Marketing & Digital Interactive Agency in Sillicon Valley
Melissa Schilling, professor of strategic management and technology innovation at New York University Stern School of Business.
Catch the replay of the Dynamics of Disruptive Innovation vPanel webcast, part of the launch of the 2012 IBM Global CEO Study.
Join us today for a live, interactive vPanel discussion around key issues connected to the 2012 IBM Global CEO Study. And be part of the dialogue with your questions and comments via Facebook and Twitter.
Date: Wednesday, May 23
Time: 12-1pm ET
Place: GBS Video Studio, http://www.livestream.com/newintelligence
Save the Date: Add the event via Facebook or use the RSVP tool on Livestream
vPanelists:
Joshua Gans, Professor of Strategic Management at the Rotman School of Management, University of Toronto
Rita King, EVP of Business Development, Science House
Anthony Marshall, Strategy and Transformation Leader and Program Director of the Global CEO Study, IBM Institute for Business Value
Navi Radjou, Co-author of Jugaad Innovation and Fellow at Judge Business School, University of Cambridge
Visit the CEO Study Site on ibm.com
Sample some of the brief videos highlighting the 2012 IBM CEO Study.
And join us tomorrow for a live, interactive vPanel webcast.
Date: Wednesday, May 23
Time: 12-1pm ET
Place: GBS Video Studio, http://www.livestream.com/newintelligence
Save the Date: Add the event via Facebook or use the RSVP tool on Livestream
RSVP to join us this week for a live, interactive vPanel discussion around key issues connected to the 2012 IBM Global CEO Study. And be part of the dialogue with your questions and comments via Facebook and Twitter.
Date: Wednesday, May 23
Time: 12-1pm ET
Place: GBS Video Studio, http://www.livestream.com/newintelligence
Save the Date: Use the RSVP tool on Livestream (or Add the event via Facebook and the People for a Smarter Planet page)
vPanelists:
Joshua Gans, Professor of Strategic Management at the Rotman School of Management, University of Toronto
Rita King, EVP of Business Development, Science House
Anthony Marshall, Strategy and Transformation Leader and Program Director of the Global CEO Study, IBM Institute for Business Value
Navi Radjou, Co-author of Jugaad Innovation and Fellow at Judge Business School of Cambridge
Join us next week for a series of live, interactive vPanel discussions around key issues connected to the 2012 IBM Global CEO Study. And be part of the dialogue with your questions and comments via Facebook and Twitter.
Date: Wednesday, May 23
Time: 12-1pm ET
Place: GBS Video Studio, http://www.livestream.com/newintelligence
Save the Date: Add the event via Facebook or use the RSVP tool on Livestream
vPanelists:
Joshua Gans, Professor of Strategic Management at the Rotman School of Management, University of Toronto
Rita King, EVP of Business Development, Science House
Anthony Marshall, Strategy and Transformation Leader and Program Director of the Global CEO Study, IBM Institute for Business Value
Navi Radjou, Co-author of Jugaad Innovation and Fellow at Judge Business School of Cambridge
Catch the replay of today’s live interactive discussion on the challenges, limits and new frontiers of understanding customer behavior — sentiment analytics, trend spotting and digital footprints.
Date/Time: Thursday, May 3 from 12-1pm EST
Where:
www.livestream.com/newintelligence
Featured vPanelists:
Christopher Frank, VP Global MarketPlace Insights at American Express and Author of Drinking from the Fire Hose
Jennifer Lai, Manager of Intelligent Information Interaction, IBM Thomas J. Watson Research Center
Bill Lee, President of Customer Strategy Group and Executive Director of Summit on Customer Engagement
Mark Matiszik, IBM GBS Associate Partner, Retail eCommerce and Cross-Channel Retailing
Join IBM for a live interactive discussion about the challenges, limits and new frontiers of understanding customer behavior — sentiment analytics, trend spotting and digital footprints.
Date/Time: Thursday, May 3 from 12-1pm ESTWhere:
www.livestream.com/newintelligence
Featured vPanelists:
Christopher Frank, VP Global MarketPlace Insights at American Express and Author of Drinking from the Fire Hose
Jennifer Lai, Manager of Intelligent Information Interaction, IBM Thomas J. Watson Research Center
Bill Lee, President of Customer Strategy Group and Executive Director of Summit on Customer Engagement
Mark Matiszik, IBM GBS Associate Partner, Retail eCommerce and Cross-Channel Retailing
The Reality of Augmented Commerce: Catch the webcast replay with our panel of experts exploring the evolving role of AR in retail. And see more of our interactive webcam series on the IBM Global Business Services channel on Livestream.
Augmented Reality — the melding of digital and physical experience — promises to transform many facets of commerce, from marketing and customer service to location-based shopping and sales.
Panelists:
Jack Mason, Strategic Programs & Social Business, IBM Global Business Services (moderator)
Ori Inbar, Co-founder and CEO, Ogmento, co-founder of the Augmented Reality Event, co-founder of ARNY (Augmented Reality New York) Meetup Group
Layla Revis, VP - Digital Strategy, Ogilvy 360 Digital Influences
Richard Corps, Co-founder and Managing Director of Kishino
More:
Augmented Reality — the melding of digital and physical experience — promises to transform many facets of commerce, from marketing and customer service to location-based shopping and sales. Join our panel of experts on Thursday to explore the evolving role of AR in retail.
RSVP for our next interactive webcam webcast will air on the IBM Global Business Services Livestream channel: http://www.livestream.com/newintelligence
Panelists:
Paul Papas, Global Lead, Smarter Commerce, IBM Global Business Services (moderator)
Ori Inbar, Co-founder and CEO, Ogmento, co-founder of the Augmented Reality Event, co-founder of ARNY (Augmented Reality New York) Meetup Group
Layla Revis, VP - Digital Strategy, Ogilvy 360 Digital Influences
Richard Corps, Co-founder and Managing Director of Kishino
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Get Involved: the vPanel Interactive Checklist
How are marketing executives responding to the increasing influence of social media, big data and the escalating demands of more knowledgeable, empowered customers? And what are the key trends impacting marketing today that have the potential to transform the discipline?
Join our next vPanel — IBM Global Business Services’ series of live, interactive, webcam-based webcasts — and be part of the conversation.
Date: Friday, October 7th
Time: 12:30-1:30pm ET
Place: RSVP and tune in to the Global Business Services Video Studio on Livestream. And Subscribe to the series to sample past discussions and to be alerted to new ones.
Panelists:
